{"id":65831,"date":"2018-03-01T14:24:20","date_gmt":"2018-03-01T13:24:20","guid":{"rendered":"https:\/\/laindependent.cat\/per-que-hi-ha-tan-poques-dones-al-mobile-world-congress-2\/"},"modified":"2018-03-01T14:24:20","modified_gmt":"2018-03-01T13:24:20","slug":"per-que-hi-ha-tan-poques-dones-al-mobile-world-congress-2","status":"publish","type":"post","link":"https:\/\/laindependent.cat\/es\/per-que-hi-ha-tan-poques-dones-al-mobile-world-congress-2\/","title":{"rendered":"Per qu\u00e8 hi ha tan poques dones al Mobile World Congress?"},"content":{"rendered":"<p>No hay traducci\u00f3n disponible<\/p>\n<p style=\"text-align: left;\"><span style=\"font-family: 'trebuchet ms', geneva; font-size: 10pt;\"><img decoding=\"async\" class=\"size-full wp-image-34255 lazyload\" style=\"--smush-placeholder-width: 160px; --smush-placeholder-aspect-ratio: 160\/108;margin: 9px auto; vertical-align: middle; display: block;\" data-src=\"https:\/\/laindependent.cat\/wp-content\/uploads\/2018\/03\/Mobil_2.JPG\" alt=\"Mobil 2\" width=\"160\" height=\"108\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/span><\/p>\n<p style=\"text-align: left;\">\u00a0<\/p>\n<p style=\"text-align: left;\">\u00a0<\/p>\n<p style=\"text-align: left;\"><strong><span style=\"font-family: 'trebuchet ms', geneva; font-size: 10pt;\">Alguns mitjans de comunicaci\u00f3, ja han fet refer\u00e8ncia a manca de dones als llocs d&#8217;exposici\u00f3 de les empreses a la Fira de Barcelona.<\/span><\/strong><\/p>\n<p><!--more--><\/p>\n<p style=\"text-align: left;\"><span style=\"font-family: 'trebuchet ms', geneva; font-size: 10pt;\">Per descomptat, que hostesses, models o informadores dels estands <span style=\"font-family: 'trebuchet ms',geneva; font-size: 10pt;\"> resulten molt visibles<\/span>, per\u00f2 resulta dif\u00edcil trobar dones representants de les empreses o com a ponents de les confer\u00e8ncies. Cal preguntar-se perqu\u00e8 any darrer any passa el mateix.<\/span><br \/><span style=\"font-family: 'trebuchet ms', geneva; font-size: 10pt;\"><\/span><\/p>\n<p style=\"text-align: left;\">\u00a0<\/p>\n<p style=\"text-align: left;\">\u00a0<\/p>\n<p style=\"text-align: left;\"><span><img decoding=\"async\" class=\"size-full wp-image-34256 lazyload\" style=\"--smush-placeholder-width: 300px; --smush-placeholder-aspect-ratio: 300\/79;margin: 9px auto; vertical-align: middle; display: block;\" data-src=\"https:\/\/laindependent.cat\/wp-content\/uploads\/2018\/03\/Mobil_1.JPG\" alt=\"Mobil 1\" width=\"300\" height=\"79\" data-srcset=\"https:\/\/laindependent.cat\/wp-content\/uploads\/2018\/03\/Mobil_1.JPG 404w, https:\/\/laindependent.cat\/wp-content\/uploads\/2018\/03\/Mobil_1-300x79.jpg 300w\" data-sizes=\"(max-width: 300px) 100vw, 300px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" \/><\/span><\/p>\n<p style=\"text-align: left;\">\u00a0<\/p>\n<p style=\"text-align: left;\">\u00a0<\/p>\n<p style=\"text-align: left;\"><span style=\"font-family: trebuchet ms,geneva; font-size: 10pt;\">Tal com ens explica <strong>Ester Estela<\/strong> a <a href=\"https:\/\/www.vilaweb.cat\/noticies\/on-son-les-dones-al-mobile-world-congress\/\" target=\"_blank\" rel=\"noopener\">VilaWeb<\/a>: &#8220;Aquests dies a Barcelona, triomfa el desitjat i tan valorat Mobile World Congress, que fa rendir la ciutat als seus peus, Barcelona es transforma: el metro va m\u00e9s ple que mai, els hotels i els pisos que ofereixen habitacions estan al cent per cent de la seva ocupaci\u00f3 i a preus desorbitats, es consumeix m\u00e9s marisc que no pas per Nadal i els serveis de xofer privat es disparen. Per\u00f2 tant a la Fira de Barcelona com a tot arreu, als restaurants i als cotxes de luxe, sobretot destaca el gran nombre d&#8217;homes. \u00c9s un fet tan evident que gaireb\u00e9 no calen estad\u00edstiques. I les dades de la Fira ho confirmen: l&#8217;any passat nom\u00e9s el 21% de les persones assistents del congr\u00e9s eren dones&#8221;.<\/span><br \/><span style=\"font-family: trebuchet ms,geneva; font-size: 10pt;\"><\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"font-family: trebuchet ms,geneva; font-size: 10pt;\">El <a href=\"https:\/\/www.mobileworldcongress.com\/experiences\/gsma-women4tech\/\" target=\"_blank\" rel=\"noopener\">Mobile World Congress <\/a>\u00e9s la fira de telefonia m\u00f2bil m\u00e9s important del m\u00f3n i durant quatre dies aplega a Barcelona les empreses i agents m\u00e9s destacats del sector. I resulta molt visible l&#8217;escassa pres\u00e8ncia de les dones en les empreses dedicades a la tecnologia. Aquest \u00e9s un dels problemes persistents en la nostra societat.<\/span><br \/><span style=\"font-family: 'trebuchet ms', geneva; font-size: 10pt;\"><\/span><\/p>\n<p style=\"text-align: left;\">\u00a0<\/p>\n<p style=\"text-align: left;\"><span style=\"font-family: 'trebuchet ms', geneva; font-size: 10pt;\"><\/span><br \/><span style=\"font-family: 'trebuchet ms', geneva; font-size: 10pt;\"><\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"font-family: 'trebuchet ms', geneva; font-size: 10pt;\"><img fetchpriority=\"high\" decoding=\"async\" class=\" size-full wp-image-34257\" style=\"margin: 9px auto; vertical-align: middle; display: block;\" src=\"https:\/\/laindependent.cat\/wp-content\/uploads\/2018\/03\/Mobil_3.JPG\" alt=\"Mobil 3\" width=\"317\" height=\"204\" srcset=\"https:\/\/laindependent.cat\/wp-content\/uploads\/2018\/03\/Mobil_3.JPG 317w, https:\/\/laindependent.cat\/wp-content\/uploads\/2018\/03\/Mobil_3-300x193.jpg 300w\" sizes=\"(max-width: 317px) 100vw, 317px\" \/><\/span><\/p>\n<p style=\"text-align: left;\">\u00a0<\/p>\n<p style=\"text-align: left;\">\u00a0<\/p>\n<p style=\"text-align: left;\"><strong><span style=\"font-family: 'trebuchet ms', geneva; font-size: 10pt;\">El m\u00f3n del m\u00f2bil es cosa d&#8217;homes?<\/span><\/strong><br \/><span style=\"font-family: 'trebuchet ms', geneva; font-size: 10pt;\"><\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"font-family: 'trebuchet ms', geneva; font-size: 10pt;\">El mon hi han dones poderoses en tots els \u00e0mbits de l&#8217;ampli ecosistema tecnol\u00f2gic, per\u00f2 gaireb\u00e9 el 80 % del personal que hi treballen s\u00f3n homes. \u00c9s cert que al capdavant de les principals tecnol\u00f2giques a Espanya hi ha dones, com <strong>Helena Herrero<\/strong> (HP), <strong>Rosa Garc\u00eda<\/strong> (Siemens), <strong>Irene Caro<\/strong> (Facebook), <strong>Pilar L\u00f3pez<\/strong> (Microsoft),<strong> Marta Mart\u00ednez<\/strong> (IBM) o <strong>Fuencisla Clemares<\/strong> (Google). Ho va recordar amb orgull aquesta \u00faltima en la seva intervenci\u00f3, fet que va provocar una ovaci\u00f3 dels assistents. Per\u00f2 que siguin not\u00edcia per ocupar aquests c\u00e0rrecs demostra que encara s\u00f3n una excepci\u00f3, no la regla general que domina en el m\u00f3n dels negocis.<\/span><br \/><span style=\"font-family: 'trebuchet ms', geneva; font-size: 10pt;\"><\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"font-family: 'trebuchet ms', geneva; font-size: 10pt;\">La constataci\u00f3 que el nombre dones que treballen en tecnologies m\u00f2bils no supera el 20 % va aconsellar a l&#8217;organitzaci\u00f3 des de fa anys la organitzaci\u00f3 del programa del Congr\u00e9s del programa Women4tech, que ha impulsat GSMA, l&#8217;empresa organitzadora del congr\u00e9s. \u00c9s una de les moltes iniciatives que aquests darrers anys han sorgit als Estats Units i a Europa destinades a reduir la desigualtat de sexes en el m\u00f3n de la tecnologia. El programa, que fa activitats cada dia del congr\u00e9s, tindr\u00e0 la jornada clau en la cimera del dia 1 de mar\u00e7. Hi participaran algunes de les veus femenines m\u00e9s destacades.<\/span><br \/><span style=\"font-family: 'trebuchet ms', geneva; font-size: 10pt;\"><\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"font-family: 'trebuchet ms', geneva; font-size: 10pt;\">La GSMA va desenvolupar el programa Women4Tech per abordar la diversitat de g\u00e8nere en la ind\u00fastria m\u00f2bil. Est\u00e0 dissenyat per augmentar el lideratge femen\u00ed en l&#8217;era digital i d\u00f3na suport a l&#8217;objectiu de desenvolupament sostenible de les Nacions Unides n\u00famero 5: aconseguir la igualtat de g\u00e8nere i capacitar a totes les dones i les nenes.<\/span><\/p>\n<p style=\"text-align: left;\">\u00a0<\/p>\n<p style=\"text-align: left;\"><strong><span style=\"font-family: 'trebuchet ms', geneva; font-size: 10pt;\">Tribuna per explicar els nous projectes<\/span><\/strong><br \/><span style=\"font-family: 'trebuchet ms', geneva; font-size: 10pt;\"><\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"font-family: 'trebuchet ms', geneva; font-size: 10pt;\">La Cimera Women4Tech ser\u00e0 al pavell\u00f3 4 de Fira Gran Via. La Cimera comen\u00e7ar\u00e0 amb una exposici\u00f3 davant el p\u00fablic (keynote ) de l\u00edders de tota la ind\u00fastria m\u00f2bil i els sectors de la ind\u00fastria adjacents per ressaltar les millors pr\u00e0ctiques en la diversitat de g\u00e8nere i discutir accions per implicar i apoderar a les dones en tecnologia. <\/span><\/p>\n<p style=\"text-align: left;\"><span><span style=\"font-family: trebuchet ms,geneva; font-size: 10pt;\">Despr\u00e9s de la confer\u00e8ncia, la Cimera Women4Tech es centre en aprofundir en la diversitat de g\u00e8nere, amb <a href=\"https:\/\/www.mobileworldcongress.com\/conference-programmes\/keynote-speakers\/\" target=\"_blank\" rel=\"noopener\">sessions<\/a> <\/span>centrades en quatre temes clau:\u00a0<\/span><span style=\"font-family: 'trebuchet ms', geneva; font-size: 10pt;\">La tecnologia de capacitaci\u00f3 de les dones far\u00e0 una ullada a la igualtat de g\u00e8nere i al desenvolupament professional;\u00a0<\/span><span style=\"font-family: 'trebuchet ms', geneva; font-size: 10pt;\">Dones encoratjant centres tecnol\u00f2gics de tutoria i educaci\u00f3 juvenil. La tecnologia de transformaci\u00f3 de les dones se centra en les dones en la comunicaci\u00f3 i en les ind\u00fastries verticals;\u00a0<\/span><span style=\"font-family: 'trebuchet ms', geneva; font-size: 10pt;\">Les que innoven en la tecnologia examinen les dones com a empresaries i innovadores;\u00a0<\/span><span style=\"font-family: 'trebuchet ms', geneva; font-size: 10pt;\">Addicionalment, la Cimera Women4Tech celebrar\u00e0 el lideratge i els \u00e8xits de les dones en la ind\u00fastria m\u00f2bil amb la presentaci\u00f3 del segon Women4Tech GLOMO Awards anual.<\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"font-family: 'trebuchet ms', geneva; font-size: 10pt;\"><\/span><span style=\"font-family: 'trebuchet ms', geneva; font-size: 10pt;\">I, per descomptat, Women4Tech oferir\u00e0 a les assistents una \u00e0mplia oportunitat per les dones i les nenes per ampliar el di\u00e0leg, establir relacions i avan\u00e7ar en l&#8217;agenda de la diversitat durant les pauses de xarxes.<\/span><br \/><span style=\"font-family: 'trebuchet ms', geneva; font-size: 10pt;\"><\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"font-family: 'trebuchet ms', geneva; font-size: 10pt;\">MWC 2018 juntament amb una Key4 Notes dedicada a Women4Tech, reuniran a l\u00edders de tota la ind\u00fastria de tecnologia m\u00f2bil i m\u00e9s \u00e0mpli espectre, per ressaltar les millors pr\u00e0ctiques en la diversitat de g\u00e8nere i discutir accions per involucrar i apoderar a les dones en tecnologia.<\/span><br \/><span style=\"font-family: 'trebuchet ms', geneva; font-size: 10pt;\"><\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"font-family: 'trebuchet ms', geneva; font-size: 10pt;\">S&#8217;espera que molt aviat doni els seus fruits.<\/span><br \/><span style=\"font-family: 'trebuchet ms', geneva; font-size: 10pt;\"><br \/><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>No hay traducci\u00f3n disponible \u00a0 \u00a0 Alguns mitjans de comunicaci\u00f3, ja han fet refer\u00e8ncia a manca de dones als llocs d&#8217;exposici\u00f3 de les empreses a la Fira de Barcelona.<\/p>\n","protected":false},"author":87,"featured_media":34255,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[26576],"tags":[41244,39909,41237,41238,41243,41241,41236,41242,52866,41239,41240],"class_list":["post-65831","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-empresarial","tag-fuencisla-clemares","tag-google","tag-helena-herrero","tag-hp","tag-ibm","tag-irene-caro","tag-ma-teresa-soler-hernandez","tag-marta-martinez","tag-mon-comunicacio-3","tag-rosa-garcia","tag-siemens"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Per qu\u00e8 hi ha tan poques dones al Mobile World Congress? 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