{"id":56708,"date":"2012-03-22T12:40:42","date_gmt":"2012-03-22T11:40:42","guid":{"rendered":"https:\/\/laindependent.cat\/qel-talent-femeni-ja-hi-es-pero-cal-que-sigui-visible-diu-ma-carme-bufi\/"},"modified":"2012-03-22T12:40:42","modified_gmt":"2012-03-22T11:40:42","slug":"qel-talent-femeni-ja-hi-es-pero-cal-que-sigui-visible-diu-ma-carme-bufi","status":"publish","type":"post","link":"https:\/\/laindependent.cat\/es\/qel-talent-femeni-ja-hi-es-pero-cal-que-sigui-visible-diu-ma-carme-bufi\/","title":{"rendered":"“El talent femen\u00ed ja hi \u00e9s per\u00f2 cal que sigui visible\u201d diu Ma. Carme Buf\u00ed"},"content":{"rendered":"

Aquesta emprenadora i directiva, que ha participat en el programa \u201cFem.talent\u201d de la Uni\u00f3 Europea, \u00e9s la presidenta de l\u2019empresa Euroqu\u00edmica, situada a Dosrius, Maresme.<\/span> <\/span><\/strong><\/p>\n

<\/span><\/strong><\/p>\n


<\/span><\/strong><\/p>\n

La Uni\u00f3 Europea (UE) vol que les empreses tinguin entre un 40% i un 60% de conselleres l\u2019any 2015. Un grup de 35 dones s\u2019han preparat a trav\u00e9s del programa europeu \u201cFem.talent\u201d. La vicepresidenta de la Comissi\u00f3 Europea <\/span>Viviane Reading <\/strong>n\u2019ha presentat els resultats a Brussel\u00b7les.<\/span><\/p>\n

<\/p>\n

\"eubuf\"Les dades d\u2019aquests programa europeu diuen que nom\u00e9s un 13% de mitjana de dones s\u00f3n presents en els consells d\u2019administraci\u00f3 de les empreses europees. Per a la Comissi\u00f3 Europea cal que aquests \u00f2rgans empreserials tinguin una mirada femenina ja que els consells d\u2019administraci\u00f3 s\u00f3n els que tenen una visi\u00f3 a llarg termini sobre el m\u00f3n laboral.<\/span><\/p>\n

A l’Estat espanyol la xifra \u00e9s del 10\u20198% lluny dels objectius marcats per l\u2019any 2015 a Europa. La mitjana nacional de les empreses que no tenen cap veu femenina en aquests \u00f2rgans de direcci\u00f3n est\u00e0 per sobre del 41%.<\/span><\/p>\n


<\/span><\/p>\n

\"vivbu\"
Viviane Reding<\/figcaption><\/figure>
<\/span><\/p>\n

L\u2019augment de la pres\u00e8ncia femenina als consells d\u2019administraci\u00f3 \u00e9s m\u00e9s persistent en les empreses subjectes a la llei d\u2019igualtat Del 2007, \u00e9s a dir, que compten amb m\u00e9s de 250 treballadors. Un 56\u201971% tenen almenys una dona al consell.<\/span><\/p>\n

A l\u2019espera de veure com s\u2019implanta el tema de les quotes de dones el 2012 algunes dones que han participat en els projectes que la Generalitat ha impulsat sota el paraig\u00fces del programa \u201cFem.talent\u201d en fan balan\u00e7. La majoria de les firmes espanyoles i catalanes acollides al projecte s\u00f3n petites i mitjanes empreses (PIMES).<\/span><\/p>\n


<\/span><\/p>\n

\"carbu1\"
Carme Buf\u00ed i Planas. Foto de Tot.Maresme<\/figcaption><\/figure>M\u00aa Carme Buf\u00ed i Planas<\/b>, presidenta de l\u2019empresa EUROQU\u00cdMICA ha estat una de les dones que ha participat en el programa \u201cFem.talent\u201d.<\/span><\/p>\n

EUROQU\u00cdMICA \u00e9s una empresa nascuda a Matar\u00f3 ara fa 50 anys que est\u00e0 actualmente situada a Dosrius. Es dedica a la recerca, desenvolupament i comercialitzaci\u00f3 de pintures i revestiments especials per a resoldre problemes espec\u00edfics a les ind\u00fastries. Pintures que protegeixen contra el foc, els \u00e0cids, l\u2019abrasi\u00f3 i que no nom\u00e9s tenen bon aspecte i est\u00e8tica sin\u00f3 resist\u00e8ncia i durabilitat.<\/span><\/p>\n

En aquesta empresa hi treballen unes 80 persones i els homes s\u00f3n majoria degut a les caracter\u00edstiques de l\u2019empresa.<\/span><\/p>\n

 <\/span> <\/span><\/p>\n

Senyora Buf\u00ed com va ser que vost\u00e8 va participar en aquest programa europeu?<\/b><\/span><\/p>\n

 <\/span>Vaig ser seleccionada arran d\u2019unes confer\u00e8ncies que vaig fer al TecnoCampus Matar\u00f3-Maresme donat que el programa buscaba la participaci\u00f3n de dones en una certa posici\u00f3 directiva. El programa es va estructurar en 80 hores en les quals vam rebre formaci\u00f3 en disciplines de govern corporatiu de les organitzacions empresarials, la llei d\u2019igualtat, estrategia empresarial, finances, internacionalitzaci\u00f3 i innovaci\u00f3.<\/span><\/p>\n

El programa tenia per objectiu identificar dones preparades i potents per a desenvolupar tasques de conselleres a les empreses i tamb\u00e9 trobar empreses que es poguessin beneficiar dels consells d\u2019aquestes dones expertes.<\/span> <\/span><\/p>\n

Quines altres empreses hi van participar?<\/b><\/span> <\/span><\/p>\n

El programa \u201cFem.talent\u201d es va dirigir b\u00e0sicament a la xarxa de parcs cient\u00edfics i tecnol\u00f2gics de Catalunya (XPCAT), per\u00f2 tamb\u00e9, a m\u00e9s d’ EUROQU\u00cdMICA, hi van participar empreses de cosm\u00e9tica, inform\u00e1tica, periodisme i serveis. \u00c8rem 35 dones d\u2019arreu de Catalunya.<\/span> <\/span><\/p>\n

 <\/b><\/span><\/p>\n

Com van treballar i des de quan?<\/b><\/span> <\/span><\/p>\n

\u201cFem.talent\u201d es va desenvolupar a l\u2019Escola de Negocis d\u2019Alta Direcci\u00f3 i Administraci\u00f3 (EADA) des del setembre fins al desembre de l\u2019any passat.<\/span><\/p>\n

 <\/span> <\/span><\/p>\n

La Comiss\u00e0ria Viviane Reding ha fet publiques algunes xifres com a conclusions, aquests dies que s’ha celebrat la Jornada Internacional de la dona treballadora. <\/b>Quines conclusions n\u2019ha tret vost\u00e8?<\/b><\/span> <\/span><\/p>\n

Les que ja coneix\u00edem des de fa temps. Primer que hi ha un munt de dones amb molt talent, molta formaci\u00f3 i molta experi\u00e8ncia, disposades a treballar el que faci falta per a cr\u00e9ixer i fer cr\u00e9ixer les empreses. I que e<\/span>l talent hi \u00e9s per\u00f2 nom\u00e9s manca visibilitat perqu\u00e8 la societat comen\u00e7i a saber-ho.<\/span><\/p>\n

 <\/span> <\/span><\/p>\n

Qu\u00e8 n\u2019opina d\u2019aquest tipus de programes i de les xifres fetes publiques per la senyora Reding?<\/b><\/span> <\/span><\/p>\n

El programa pr\u00f2piament dit, no ha afegit gaire al bagatge empresarial de les dones que l\u2019han seguit, ja que moltes d\u2019elles ja desenvolupen tasques directives en el m\u00f3n professional. Per\u00f2 en canvi ha posat el tema a sobre la taula, l\u2019ha fet pal\u00e8s als mitjans de comunicaci\u00f3, que \u00e9s en definitiva el que fa falta.<\/span><\/p>\n

 Les xifres s\u00f3n for\u00e7a exactes. Nomes un 13% de dones en consells d\u2019administraci\u00f3 a Europa, tot i que Fran\u00e7a ha imposat un seri\u00f3s sistema de quotes, i un petit 3% de dones en posicions executives, s\u00f3n valors que cal clarament superar.<\/span><\/p>\n

 <\/span> <\/span><\/p>\n

Creu que programes com aquest ajuden les dones a trencar el sostre de vidre que no deixa fer evident el seu talent?<\/b><\/span> <\/span><\/p>\n

El fet que el Parlament europeu tingui com a objectiu incrementar la presencia de dones als governs corporatius de les empreses, i assigni fons per a programes com aquest – projecte subvencionat pel SOC i el Fons Social Europeu, d\u2019acord amb el programa d\u2019ajuts a Projectes Innovadors, regulat per l\u2019Ordre TRE\/293\/2010 \u00e9s un signe clar que aquest factor ha estat estudiat i definit com a molt important per a la millora estrat\u00e8gica a les empreses, i per tant, a les economies europees.<\/span><\/p>\n

 <\/b><\/span><\/p>\n

Qu\u00e8 caldria fer per eradicar la lacra de la violencia masclista, per un cant\u00f3, les desigualtats de sous i de representatitiviat en el m\u00f3n del treball? <\/b><\/span> <\/span><\/p>\n

La paraula clau \u00e9s formaci\u00f3, formaci\u00f3. Formaci\u00f3 igualit\u00e0ria. En el primer tema, els homes han de perdre la por, que es la que els impel\u00b7leix a descarregar la seva frustraci\u00f3 sobre les dones que tenen a prop, i a les que veuen com a una amena\u00e7a. Amb m\u00e9s formaci\u00f3 hi  haur\u00e0 m\u00e9s qualitat intel\u00b7lectual, i sense por es podr\u00e0 construir un m\u00f3n en el qual sense difer\u00e8ncies, aporti cadasc\u00fa el millor que t\u00e9 en cada societat, familiar, mercantil, publica i social.<\/span><\/p>\n

 <\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

Aquesta emprenadora i directiva, que ha participat en el programa \u201cFem.talent\u201d de la Uni\u00f3 Europea, \u00e9s la presidenta de l\u2019empresa Euroqu\u00edmica, situada a Dosrius, Maresme.  La Uni\u00f3 Europea (UE) vol que les empreses tinguin entre un 40% i un 60% de […]<\/p>\n","protected":false},"author":72,"featured_media":27606,"comment_status":"open","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[26411],"tags":[],"class_list":["post-56708","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-economia"],"yoast_head":"\n"El talent femen\u00ed ja hi \u00e9s per\u00f2 cal que sigui visible\u201d diu Ma. 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