{"id":54075,"date":"2010-11-04T11:15:36","date_gmt":"2010-11-04T10:15:36","guid":{"rendered":"https:\/\/laindependent.cat\/innovadores-internacionals\/"},"modified":"2010-11-04T11:15:36","modified_gmt":"2010-11-04T10:15:36","slug":"innovadores-internacionals","status":"publish","type":"post","link":"https:\/\/laindependent.cat\/en\/innovadores-internacionals\/","title":{"rendered":"Innovadores Internacionals"},"content":{"rendered":"

Barcelona Activa va promocionar la iniciativa amb l\u2019American Society<\/span><\/strong><\/p>\n

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La tert\u00falia digital Claves para innovar e internacionalizar el sector AV con \u00e9xito<\/i> celebrada el dimecres 3 de novembre a la nit, ha convidat tres ponents d\u2019excepci\u00f3, totes dones: Teresa Guitart<\/b>, responsable d\u2019An\u00e0lisi Estrat\u00e8gic de Programaci\u00f3 de TV3; Angela Bosch<\/b>, directora general de Catalanfilms&tv; i Miriam Port\u00e9 <\/b>CEO i productora executiva de Distinto Films, productora de la pel\u00b7licula ‘El gran V\u00e1zquez’.<\/span>\u00a0<\/span><\/p>\n

La sessi\u00f3 ha estat concebuda especialment per a que tres dones rellevants exposessin els seus m\u00e8todes de feina, els seus \u00e8xits, els seus projectes de futur i responguessin les preguntes del moderador, V\u00edctor Horcasitas<\/b>, director de l’American Society of Barcelona (ASB), i m\u00e9s tard les del p\u00fablic. <\/span> <\/p>\n

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Amb la iniciativa, Tom\u00e1s Cascante<\/b>, director de la Tert\u00falia Digital, del Dossier Tecnol\u00f2gic<\/em>, periodista, comunicador i “networker”, s’ha guanyat el recolzament de les assitents. La tert\u00falia s’ha celebrat a la Sala Empr\u00e8n de Barcelona Activa -organitzaci\u00f3 que la va promocionar, junt amb l’ASB- i, donat que ha estat una sessi\u00f3 internacional amb l’assist\u00e8ncia d\u2019executives i executius de diferents nacionalitats, s’ha dut a terme en angl\u00e8s.<\/span><\/p>\n


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Teresa Guitart<\/b>, responsable <\/b>de l\u2019an\u00e1lisis de la programaci\u00f3n de TV3, de servei p\u00fablic, <\/b>amb m\u00e9s de set millons de persones de possible audi\u00e8ncia a Catalunya i sis canals (infantil, juvenil, cultural, esportiu, generalista\u2026), treballa perqu\u00e8 continui l\u2019alt nivel que t\u00e9 la producci\u00f3, perqu\u00e8 el catal\u00e0 sigui flu\u00efd en els mitjans de comunicaci\u00f3 locals, i per donar produccions a les noves plataformes tecnol\u00f2giques com s\u00f3n els “social-net”, intertnet i\/o m\u00f2bil. \u201cEls espectadors gasten m\u00e9s temps en aquestes plataformes que en veure televisi\u00f3 i s\u2019han de saber explicar les hist\u00f2ries per aquestes diferents tecnologies\u201d, afirma Guitart<\/strong>, que a la pregunta de si treballant amb les noves tecnologies s\u2019estalviaven diners, ha contestat que efectivament els costos de les producci\u00f3ns no s\u00f3n tan alts.<\/span><\/p>\n


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Angela Bosch<\/b>, directora General del Consorci Catal\u00e0 Films & TV des de l\u2019any 2004, ha dit que l\u2019entitat que dirigeix se centra, en especial, en donar a con\u00e8ixer a nivell internacional la ind\u00fastria visual catalana i promocionar les produccions en mercats, fires i coproduccions internacionals. Tamb\u00e9 fan promocions des de la seva web i per internet per estar ben posicionats i porten un seguiment de les seves produccions en el m\u00f3n. El Consorci d\u00f3na un servei als i les productors i productores i els d\u00f3na a con\u00e8ixer a nivell internacional.<\/span><\/p>\n


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\u201cL\u2019\u00e8xit o la possibilitat d\u2019\u00e8xit d\u2019un projecte \u00e9s tenir una bona hist\u00f2ria i testar l’audi\u00e8ncia per veure si l’ent\u00e9n, ja que si la hist\u00f2ria \u00e9s molt local t\u00e9 el perill de no arribar”, afirma Bosch<\/strong>. Ha remarcat que el Consorci fa continues recerques per intentar que cada producci\u00f3 sigui el m\u00e9s exitosa possible i, donat que hi ha noves formes i maneres de consumir els productes audiovisuals, els nous formats s\u00f3n integrats a la seva estructura.<\/span><\/p>\n


<\/span><\/p>\n

Miriam Port\u00e9, <\/b>productora de llargmetratges i ficci\u00f3 televisiva t\u00e9 en el seu haver t\u00edtols com:\u00a0 El Gran V\u00e1zquez<\/i> (\u00d3scar Aibar<\/strong>, 2009), llargmetratge; All\u00f2 era vida!<\/i> (Franck Apprederis<\/strong>, 2008), minis\u00e8rie emesa per TVC i France 2; <\/b>Yo<\/i> (Rafa Cort\u00e9s<\/strong>, 2007), llargmetratge; Body Armour<\/b> (Gerry Lively<\/strong>, 2007), llargmetratge, Mariposa negra<\/i> (Francisco Lombardi<\/strong>, 2006), llargmetratge, A ras de suelo<\/i> (Carlos Pastor<\/strong>, 2005), llargmetratge, Campos de fresas<\/i> (Carlos Pastor<\/strong>, 2005), “tele movie” emesa per TVC, TVV i TVG; i El asesino del parking <\/i>(Isidro Ortiz<\/strong>, 2003), “tele movie” emesa per TELE5.<\/span><\/p>\n


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A la pregunta de si els nous mitjans tecnol\u00f2gics li havien fet canviar la seva manera de fer, ha respost que els continguts no canvien, les hist\u00f2ries s\u00f3n m\u00e9s o menys les mateixes, poden ser m\u00e9s locals o m\u00e9s globals; el que els nous mitjans han fet canviar \u00e9s la manera de distribuir les produccions. El competidor d’Europa \u00e9s EE UU, afirma: \u201cLes produccions americanes s\u00f3n venudes a tot el m\u00f3n i si les produccions europees volen aconseguir mercat han d’especialitzar-se\u201d.<\/span><\/p>\n

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Port\u00e9 <\/strong>ha avan\u00e7at que TV3 i la seva productora est\u00e1n rodant una producci\u00f3 sobre Clara Campoamor,<\/b> dona que als 36 anys va acabar la carrera d\u2019advocada, la va exercir i es va convertir en una de les poques dones advoscades espanyoles. El m\u00e9s important \u00e9s que va formar part de la Comisi\u00f3 Constitucional integrada per 21 diputats on va lluitar per establir la no discriminaci\u00f3 per ra\u00f3 de sexe, la igualtat jur\u00eddica dels fills i filles tinguts dins i fora del matrimoni, el divorci i el sufragi universal, tamb\u00e9 anomenat \u201cvot femen\u00ed\u201d.<\/span><\/p>\n


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La Tert\u00falia va acabat amb un “coktail\/networking” on es van continuar debatent i preguntant, i va tenir lloc l’intercanvi de targes de visita i informacions dels negocies o activitats entre els i les assistents.\u00a0<\/b><\/span><\/p>\n


<\/b><\/span><\/p>\n

Leonor Sed\u00f3 <\/b>\u00e9s membra de la XIDPIC.CAT i Directora de www.39ymas.com<\/span><\/p>\n

la Sala Empr\u00e8n de Barcelona Activa, que era l’entitat que la va promocionar, junt amb l\u2019ASB.<\/span><\/div>\n","protected":false},"excerpt":{"rendered":"

Barcelona Activa va promocionar la iniciativa amb l\u2019American Society \u00a0 La tert\u00falia digital Claves para innovar e internacionalizar el sector AV con \u00e9xito celebrada el dimecres 3 de novembre a la nit, ha convidat tres ponents d\u2019excepci\u00f3, totes dones: Teresa […]<\/p>\n","protected":false},"author":75,"featured_media":26094,"comment_status":"open","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[26411],"tags":[],"class_list":["post-54075","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-economia"],"yoast_head":"\nInnovadores Internacionals | La Independent<\/title>\n<meta name=\"description\" content=\"Barcelona Activa va promocionar la iniciativa amb l\u2019American Society \u00a0 La tert\u00falia digital Claves para innovar e internacionalizar el sector AV con \u00e9xito\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, 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